Zerra Blog

We get it: swapping to an entirely zero waste makeup routine overnight can feel a little overwhelming. And we totally understand how zero waste products might feel a bit intimidating when you’ve been using conventional and disposable products your entire life.


With that in mind, we came up with the perfect meet-you-in-the-middle solution: Our low waste option, The Mascara!

Meet the newest addition to the Zerra Family - The Mascara. A low-waste mascara, perfect for anyone transitioning to a natural beauty routine with less waste. It's also great for anyone who has struggled with the learning curve that comes with our Zero Waste Mascara. The Mascara is built like conventional drug store mascaras we're all familiar with but with some eco-friendly tweaks - a glass body and bamboo lid. 
t’s Plastic Free July and we’re kicking off a month full of zero waste beauty tips with the number one question we get asked, “Do you know where I can recycle my old beauty products?”. The answer is: it’s complicated. To make this guide easy to reference, we’ve separated it into two main sections: Upcycling & Recycling. Upcycling is full of easy DIY’s and inspiration while Recycling is all about finding your packaging a new home. We’ll be updating this guide as we find more ways to upcycle & recycle beauty products, so be sure to save it for later!
After so many requests we've finally done it! We've made a vegan, plastic free eyeliner. This product launches this Friday, September 18th. It'll be released in a classic black shade and a limited edition Ivy Green shade.
After months of product testing and formula tweaking we've finally figured it out. We're so happy to announce that our best-selling mascara formula will be switching to a vegan formula!
The Covid-19 outbreak and subsequent quarantine of communities has caused many households to lose their livelihood and income. Here's how we're helping.
We’re getting close to that time of year where you are frantic to get your significant other that perfect gift, or when you just want to treat yourself to something, since no one else will (except maybe your mom). It’s hard to find something that you know will be a hit gift, but that’s also sustainable and guilt free. So, we made this zero waste Valentine’s Day guide to help!  Let’s get some zero waste Valentine’s Day gift ideas going!
So you want to go zero waste, but have no idea where to start. Trust me, I get it. I also know there are thousands of blog posts about how to do it, so today I’m just going to focus on skin care, cosmetics, and a few other bathroom odds and ends. This is the area I’m most familiar with, and the one I struggled the most with. So I tried to make it easy for you guys by making this handy guide!